Learning In The Metaverse: Business and Product Training

Corporate training is changing rapidly. As a result, companies need to find innovative ways to implement their business and product training as workers look to work remotely.

Can companies use the Metaverse to help modernize their training for a rapidly changing workforce?

We put together this guide on how companies can use the Metaverse to provide engaging and immersive training to their employees anywhere in the world.

Related: How to Use the Metaverse for Employee Training

The Metaverse is an immersive virtual world where users have an avatar that can do many things they do in real life, like shop, play games, and connect and engage with other people.

For users, being in the Metaverse is like being a character in a video game. The Metaverse can participate in single or multiplayer in a 2D or 3D environment.

Users can access the Metaverse in many ways, including:

• Browser
• Mobile Devices
• Desktops
• Virtual Reality Headset
• Augmented Reality

Click here to request a demo to talk to an expert from the Emeraude-Escape Metaverse team!

There are many benefits of using a Metaverse for business and product training.

Lower Operational Costs
A corporate Metaverse allows employees and customers to interact immersively with content in one place, anywhere, at any time, on any device.

This virtual aspect can save organizations costs on training facilities, materials, and the time and cost of traveling for in-person training.

Removes Geographical Barriers
A Metaverse allows companies to remove the distance barrier between people and critical information.

Employees and customers can collaborate and gain expertise in soft and hard skills from anywhere in the world.

Mimic Real Life Scenarios
The immersive nature of a corporate Metaverse is excellent for mirroring real-life situations.

By performing tasks in environments as close to authentic as possible, employees can enhance their skills and develop their expertise more quickly.

Related: What Does Gamification Mean In The Metaverse?

Lets People Learn From Their Mistakes
Corporate Metaverses allow employees to learn from making mistakes that could be costly and dangerous in the real world.

Employees and customers can have unlimited do-overs in context-based training scenarios without risking injury in a Metaverse. They can also learn from their mistakes and gain more confidence in their skills.

Improved Engagement
The combination of gamification elements and a Metaverse can help make immersive training fun and engaging for employees and customers.

Training in the Metaverse also helps to create a stronger emotional connection to the content they are given and helps deliver a level of realism not found in traditional training methods.

Deeper Analytics
A Metaverse’s interactive and immersive nature provides a bounty of valuable data you can use to gain a deeper understanding of employee and customer behavior.

Tracking their interactions within the environment and their performance in scenarios and games can provide valuable insight into their learning experience.

Upgrade Existing Course Content
You can transform existing content and courses in the Metaverse into immersive and interactive lessons, which can help them learn more quickly and retain the information better.

Companies are already turning to the Metaverse for immersive training experiences for their employees.

There are three common ways that companies are using the Metaverse to enhance their learning programs: onboarding, team-building, and ongoing training.

The Metaverse for Corporate Onboarding
Using a Metaverse for onboarding can help speed up the onboarding process for many employees. Instead of flying to the corporate office, they can log into the Metaverse and attend immersive training sessions.

The Metaverse lets new employees access resources far beyond ordinary in-person training sessions, which can help them acclimate to a company’s processes, products, and culture.

Custom avatars allow employees to show some flair while encouraging diversity and inclusion in the workplace.

The Metaverse for Corporate Training
The immersive environments in a Metaverse are ideal for corporate training and can be accessed from anywhere at any time. And it can provide them with access to subject matter experts from around the world.

Gamification elements introduce competition into their training that helps drive engagement in their learning program.

Companies can have a virtual training library that employees can access, study, and get points for completing tasks, tests, and quizzes.

The interactive elements of a Metaverse are also outstanding for practicing soft skills that can help improve their emotional intelligence and customer service.

The Metaverse for Team-Building Activities
A corporate Metaverse allows companies to bring all their employees into the environment to interact in many ways.

A Metaverse can help tear down geographic walls between your employees. It doesn’t matter if they work in an office or remotely. It gives them an opportunity for their avatars to interact and build relationships across offices and divisions.

Metaverses can immerse your employees in your culture as they interact with each other and tailor-made elements designed to build teamwork and camaraderie.

A Metaverse can host many other interactive and immersive games that can be used for business and product training.

You can mix and match various game formats to engage your audience as you train them.

Here are some of the more popular immersive game formats that you can use in a Metaverse to provide an immersive and fun experience:

• Virtual Treasure Hunt
• Simulations and Complex Visual Models
• Digital Championship
• Quiz Race
• Interactive Videos
• Speed Gaming
• Digital Investigations
• Digital Escape Room
• Battle Royale / Squid Game

If you don’t see a game style you like, you can work with our game designers to develop a tailor-made game to suit your requirements.

Many industries have already turned to the Metaverse to help employees and customers learn more about their products.

Here are a few examples of industries using the Metaverse:

• Healthcare – Johnson & Johnson has a virtual operating room for surgical training.
• Sports – Nike has a virtual world, shoe stores, and virtual sneakers.
• Arts and Culture – Sotheby’s has a virtual art gallery and sales platform for NFTs.
• Luxury – Louis Vuitton created Louis the Game with collectable NFTs.
• Lifestyle – Van’s has a virtual skatepark for employees and customers.
• Food & Beverage – Wendy’s opened a virtual restaurant for customers and employees.

These are just a few industries taking advantage of Metaverse to provide immersive and engaging experiences for training and brand building.

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A corporate Metaverse is perfect for immersive learning as it provides a virtual world, or alternate universe, that can be tailor-made to represent a company and its culture.

It provides a sustainable, cost-efficient way to bring employees together virtually from anywhere in the world, at any time, on any device.

You can run many training programs inside a Metaverse that mimic real-life scenarios. Scenarios that can help people deal with pressure while they learn from their mistakes.

The Metaverse also helps remove geographical barriers as it can bring people together worldwide for training, team-building, and onboarding. In addition, personalized avatars can help people feel more comfortable and increase diversity and inclusion.

Gamification is a huge part of the Metaverse, as tailor-made games can help train employees and customers while gaining valuable insight into their behavior and progress.

Emeraude-Escape can work with you to create a tailor-made Metaverse and immersive games that can help you inform and engage your employees like never before.

Related: How to Choose a Metaverse for Company Events