Gamifying financial education: The importance of opening a life insurance policy

Life insurance is a central component of personal finance, offering considerable advantages such as favourable tax treatment and secure capital transfer. But beyond these aspects, managing a life insurance policy can sometimes seem complex. Between the diversification of investment vehicles, the optimisation of charges and the flexibility of withdrawals, understanding how it works becomes a priority. To achieve this, financial education is essential, but why not make the experience more engaging by incorporating a playful approach, inspired by gamification?

Life insurance is a versatile financial product with three main objectives:

1. Building up capital: By investing regularly, you can build up capital over the long term, particularly through euro funds (which are secure) or unit-linked products (which are riskier but potentially more profitable).
2. Additional income: Life insurance is often used to prepare for retirement. Thanks to partial or regular surrenders, it can generate additional income.
3. Passing on assets: Unlike traditional inheritance, life insurance allows you to pass on assets outside the traditional rules, offering tax advantages and great flexibility in designating beneficiaries.

However, to maximise these benefits, you need to understand the mechanics of the product. That’s where financial education comes in, enabling you to make informed decisions and optimise your investments in line with your objectives. And to make this learning process more attractive, gamification can be an innovative solution.

Gamification involves using game-based mechanisms (objectives, rewards, progression) to make learning more interactive and engaging. Taking out life insurance can simplify complex financial concepts while making managing your savings more fun.

Here’s how you can gamify your approach:

1. Define financial goals as ‘levels’: Think of your life goals as levels in a game. Each step you take – whether it’s building capital, preparing for retirement or passing on your wealth – brings you closer to your financial victory. This makes monitoring your progress all the more motivating.
2. Measuring your progress and accumulating ‘rewards’: A digital dashboard, often offered by online life insurance policies, lets you track your gains and the evolution of your capital in real time. Each optimisation or performance of your policy can be seen as a ‘reward’ encouraging you to go further.
3. Make strategic choices: Just like in a strategy game, you can diversify your investments (euro funds, unit-linked products) and adapt your investments to market trends. Entrusting management to an expert, for example via a managed portfolio, is like recruiting a ‘guide’ to maximise your chances of success.
4. Optimise costs: By eliminating or reducing charges (entry, management or arbitration fees), you can improve the profitability of your life insurance. Looking for competitive offers or negotiating fees with your insurer is like using bonuses to improve your overall performance in the game.

Gamification makes learning about finance more fun, but mastering essential concepts is still essential. A sound financial education will enable you to :

• Become autonomous: By learning how to manage your savings, you become more financially independent and better able to make strategic decisions with confidence.
• Anticipate the future: Effective management of your life insurance allows you to plan calmly for future events, such as retirement or inheritance.
• Avoid costly mistakes: A better understanding of financial products helps you avoid pitfalls such as high fees or arbitrage errors.

Nalo life insurance, with its innovative, low-cost management, allows you to take full advantage of these benefits while optimising your investments. Its flexible, personalised approach, combined with expert management, helps you maximise your savings while taking account of your financial objectives.

How do you make your life insurance grow?

To maximise your gains, it’s essential to choose your investment vehicles carefully and follow a few key strategies:

• Diversify your investments: Combine euro funds (secure) and unit-linked funds (potentially more profitable but riskier).
• Regular payments: The smoothing effect reduces the impact of market fluctuations.
• Tax optimisation: Exploit the tax advantages of life insurance to improve your net return.

By opting for optimised management and reducing charges, you can also boost the performance of your life insurance.

Opening a life insurance policy and managing it effectively requires a sound financial education. But making the process more engaging through gamification can turn the task into a stimulating challenge. By combining a playful approach with well thought-out strategies, you will not only maximise your investments, but also enjoy managing your assets.