Rabanne chooses an immersive, interactive 3D experience to engage new joiners in their onboarding journey.
Solution:
Youth Awareness – Financial education
Game format:
3D Escape Game
Target audience:
Youth aged 15 to 17
Client:
Banque de France
The gamified learning experience designed for the Banque de France takes young people in the Universal National Service on an interactive adventure for budgeting. Through a 3D Escape Game, participants explore the basics of financial education while developing their economic reflexes.
The Banque de France had a clear objective: to make financial education more interesting and accessible to young people in the Universal National Service. Rather than teaching theoretical concepts, they wanted to offer an experience that young participants would enjoy and remember. The result: an immersive Escape Game to make budgeting more interesting.
Developed in close collaboration with the Financial Education Department, the players live the experience through the daily life of Matthieu, a young student faced with the realities of managing his budget. Each puzzle addresses a specific theme and allows participants to learn by doing through a guided progression.
Each element of the game has been designed to immerse participants in the daily life of Matthieu, a young student facing his first financial decisions. Players must explore Matthieu’s room to find and gather all the items needed to reconstruct his accounts.
The experience focuses on storytelling and curiosity to make learning concrete and lively, while helping young people develop their financial reflexes through situations inspired by real life.
Transforming physical play into an immersive digital adventure
Mode: Solo
Duration: 15-20 minutes
The existing physical game has been transformed into an interactive digital experience, developed in Three.js and adapted for interactive play on a tablet.
The main puzzle focuses on the budget and takes place in Matthieu’s bedroom, a 3D-modeled environment that serves as the game’s primary setting. Participants explore the space, interacting with various everyday objects and elements to solve the challenges and progress through the mission.
This shift to digital formats enhances immersion, integrating players more effectively into the game’s dynamic setting.
Emraude uses Three.js technology, which allows learners to engage in interactive 3D environments directly in the browser. Participants can move around Matthieu’s room, explore the space, and interact with objects, just like in a real exploration game.
Three.js offers smooth, lightweight rendering that is accessible on tablets, making the experience immersive while remaining easy to deploy across different devices. This approach preserves the gamified aspects of the physical version while offering more intuitive and engaging navigation for young people in the SNU (Universal National Service).
Discover how ThreeJS makes the experience even more immersive for corporate training.
Far from being a simple digital training, the game was conceived to be a real-life experience. Its gamified approach and immersive universe brings young people into real-life situations where every decision counts.
Learners explore, reflect, and learn through a game dynamic that replaces theory with action. This balance between fun, education, and engagement makes this experience a new learning model for financial education.
In collaboration with the Banque de France, Emraude has designed an experience where playing, learning, and understanding merge into a single adventure, designed to build financial management skills in young people.
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